Privacy Policy

This Privacy Policy describes how SavvySG collects and uses your personal information. We are committed to protecting your privacy and handling your data responsibly in accordance with applicable Singapore data protection regulations.

Information We Collect

We collect various types of information to provide our financial planning resources and educational content effectively. This includes:

• Personal details you provide when registering or subscribing to our resources
• Email addresses used for communications and updates
• Usage data about how you interact with our educational materials
• Device information and browser details for technical optimization
• IP addresses and location data for security and service improvement purposes
• Information from forms you complete while accessing budgeting tools or planning guides

We collect this information through direct submissions, automated tracking technologies, and analytics tools that help us understand how you use our financial planning resources.

How We Use Your Information

We use the information we collect to deliver, maintain, and improve our financial planning educational resources. Specifically, we use your data to:

• Provide personalized household budgeting guidance and CPF contribution awareness materials
• Send educational updates about emergency fund building and long-term goal setting strategies
• Respond to your inquiries and provide customer support
• Analyze usage patterns to enhance content quality and user experience
• Comply with legal obligations and MAS guidelines for financial education
• Improve our website functionality and technical performance
• Communicate about policy updates and new educational resources

Your information is used solely for these purposes and is never sold to third parties for marketing purposes.

Your Rights and Choices

You have the right to access, correct, update, or delete your personal information at any time. You can manage your preferences for communications and control what data we collect about you. If you wish to exercise these rights, please contact us with specific details about your request. We will respond within 30 days to any legitimate requests.

You also have the right to object to certain data processing activities. We respect your preferences regarding marketing communications and will honor opt-out requests promptly. You may withdraw consent for non-essential data collection without affecting the delivery of our core educational services.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. These tools help us remember your preferences, analyze how you use our financial planning resources, and provide relevant educational content. Cookies may include session identifiers, user preferences, and analytics data that improve site functionality.

We use both essential cookies required for site operation and optional cookies for analytics and personalization. You can control cookie preferences through your browser settings. Disabling cookies may limit your ability to access certain features, but core educational content remains fully available. We do not use cookies to track you across unrelated third-party websites.

Data Security and Storage

We implement industry-standard security measures to protect your personal information from unauthorized access, alteration, or loss. Our systems use encryption for data transmission, secure authentication protocols, and regular security assessments. We limit access to your information to authorized personnel who need it to provide our services.

We retain your personal information only as long as necessary to provide our services and comply with legal obligations. When information is no longer needed, we securely delete or anonymize it. For questions about our data retention practices or security measures, please contact us directly.

Third-Party Services

We may work with trusted third-party service providers to deliver our educational resources, including hosting providers, analytics services, and email platforms. These partners are required to maintain strict confidentiality and use your information only as necessary to support our operations. We do not share your personal information with unaffiliated third parties for their independent marketing purposes.

Some third-party services may have their own privacy policies. We encourage you to review their policies when using their services. We remain responsible for ensuring that third-party processors comply with our privacy standards.

Policy Updates and Changes

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you through email or by prominently displaying the updated policy on our website. Your continued use of our services following notification of changes constitutes your acceptance of the updated Privacy Policy.

We encourage you to review this policy periodically to stay informed about how we protect your information. The “Last updated” date at the top of this policy indicates when it was most recently revised.